What Makes an Effective Personal Statement or Common App Essay

What Makes an Effective Personal Statement or Common App Essay

Your personal statement should uniquely reflect who you are, what you value, and how you think—while also engaging and even surprising the reader.

You may be thinking, “Nothing much has happened to me! How can I surprise the reader?” Well, one of the biggest myths about the personal statement is that you can’t write a good one unless you have a “big” or tragic story to tell: “I was on my way to becoming a professional skater before I shattered my ankle,” or “I overcame a life-threatening disease then founded my own nonprofit to fund research on that disease.” While an experience like this could make for an excellent (though painful) personal statement, it could also make for…a really boring essay. Though it’s sad to say it, admissions officers have read many of these stories and so aren’t surprised or even moved by them.

Just think about it: admissions officers read thousands of essays every year, year after year. To get through them all, they have to read quickly, stopping once they figure out which “pile” you belong in (yes, no, or maybe). Your goal is to force that reader to slow down, even stop—to make them want to read your essay, to make them think, “I’ve never seen this before!” Admissions officers are more likely to have seen the “big” stories before—every year, they read thousands of essays about sports injuries and divorces, about Eagle Scout projects and difficult classes. Often, the best way to surprise the reader is to think small—to write about an unusual hobby (Sample Essay 6 in The Complete College Essay Handbook) or passion (Sample Essay 5 in The Complete College Essay Handbook)—or to write about a more common experience in an unexpected way, like discussing your parent’s divorce in the context of a violent protest (Sample Essay 4 in The Complete College Essay Handbook). Surprise can also be contextual. A varsity soccer player writing about varsity soccer? Not surprising. A varsity soccer player writing about his passion for cooking? That’s surprising!

A note: not all surprises are not created equal. There is the pleasant, gentle “surprise party” kind of surprise, and then there is shock, which can be invoked through violent images or vulgar confessions, and which produces negative emotions—fear, disgust, anger, and more.

Finally, a word on style and structure. The personal statement has two central elements: scene and reflection. Scene shows the reader what happened in an exciting way, and reflection explains its relevance. At the same time, your personal statement shouldn’t be all scene, but a balanced mix of scene and reflection. Reflection enables you to place the scene into its larger context and to show you thinking through the story.

Grad a copy of The Complete College Essay Handbook to keep learning more!

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What is a Personal Statement (Example: The Common App Essay)

What is a Personal Statement (Example: The Common App Essay)

It’s June, which means it’s time to start working on college admissions essays. This month, we’ll share some excerpts from our book, The Complete College Essay Handbook, starting with some personal statement tips!

First, what exactly is a personal statement like the Common Application essay?

A personal statement is a creative essay of 650 words or less that reads like a short story, memoir, or novel—not like an academic essay, textbook, or newspaper article. The best personal statements tell a story that culminates in a meaningful realization and offers the reader a glimpse of a mind in the process of thinking.

The personal statement is not the place to brag about accomplishments (student body president, team captain, founder of a schoolwide service project), or about how amazing you are (“I’m a world-changing revolutionary!”).

Although people you don’t know are going to read it, the personal statement is not a public form, like a school-wide speech. The personal statement is an intimate form, like a secret. It is the place to be honest, vulnerable, and raw, to reveal mistakes and weaknesses, to open up about an experience you’d only tell someone you were really close with, to explore what you struggle with and what scares you.

The personal statement is not “about” an event or achievement. It is about the psychological and emotional processes that occurred “behind the scenes.”

The same story, told from one angle, can be impersonal whereas, from another—told with a focus on the process rather than the outcome—can become deeply personal. Here are a few examples to help explain what I mean.

  • NO (Impersonal): The story about how you got elected student body president and a detailed account of everything you plan work on once in office
  • YES (Personal): The story about your internal struggle to overcome a crippling fear of public      speaking in order to run for student body president
  • NO (Impersonal): The story about how you changed lives by raising money for an orphanage in Africa
  • YES (Personal): The story about how you decided to start raising money for an orphanage because you yourself had been adopted and always struggled with the fact that your birth parents had abandoned you
  • NO (Impersonal): The story about how tearing your ACL was hard because you couldn’t play football or see your friends for a few months
  • YES (Personal): The story about how tearing your ACL gave you the time to reflect on who you are and you realized you didn’t want to just be an athlete so you started writing poetry and made new friends at school

Notice how all of these negative examples focus on the superficial event: I was elected; I raised money; I tore my ACL. By contrast, the positive examples explore the story behind the event—what was going inside of the writer that either led to this event (the student body president and orphanage examples) or the internal change that resulted from it (the ACL example). They also explore intimate, potentially difficult topics.

Since the personal statement is a creative essay at its heart, there is no set formula for success—however, our process and essay samples will give you the tools and examples you need to write your own singular personal statement.

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Common App Announces 2024–2025 Essay Prompts

Common App Announces 2024–2025 Essay Prompts

The Common App essay prompts will remain the same for 2024–2025. Get a head start by grabbing a copy of The Complete College Essay Handbook!

  1. Some students have a background, identity, interest, or talent that is so meaningful they believe their application would be incomplete without it. If this sounds like you, then please share your story.
  2. The lessons we take from obstacles we encounter can be fundamental to later success. Recount a time when you faced a challenge, setback, or failure. How did it affect you, and what did you learn from the experience?
  3. Reflect on a time when you questioned or challenged a belief or idea. What prompted your thinking? What was the outcome?
  4. Reflect on something that someone has done for you that has made you happy or thankful in a surprising way. How has this gratitude affected or motivated you?
  5. Discuss an accomplishment, event, or realization that sparked a period of personal growth and a new understanding of yourself or others.
  6. Describe a topic, idea, or concept you find so engaging that it makes you lose all track of time. Why does it captivate you? What or who do you turn to when you want to learn more?
  7. Share an essay on any topic of your choice. It can be one you’ve already written, one that responds to a different prompt, or one of your own design.

They will retain the optional community disruption question within the Writing section, too.

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2023-2024 Common Application Essay Prompts

2023-2024 Common Application Essay Prompts

In case you missed it, Common App announced that the 2023-2024 essay prompts will remain the same. Past research shows that overall satisfaction with the prompts remains high among students, counselors, and member colleges.

They hope that by sharing the prompts now, students will have the time they need to reflect on their own personal stories and begin thinking about what they want to share with colleges. Now is a fantastic time to begin brainstorming for the Common App essay (aka the personal statement), especially if you have completed standardized testing or will be applying test optional. 

We’ll be posting plenty of essay tips and related content in the coming months, so stay tuned! You can also check out The Complete College Essay Handbook.

If you would like a complimentary copy for your school library or counseling office (or for yourself) please write to us

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Common Application Essay Spring Bootcamp

Common Application Essay Spring Bootcamp

Complete Your Common Application Essay in One Week! 

Want to get the most important piece of writing in your college application completed efficiently, effectively, and early? 

In one week of focused 1:1 work, you will be able to check a very important college application item off your list: the Common Application essay.  

In this bootcamp you will: 

  • Attend a live session to learn what makes a successful Common Application essay.
  • Complete our specialized brainstorming process, working with an essay expert 1:1 to decide on the most unique approach to your essay. 
  • Draft your essay and receive detailed, targeted feedback to take it from a rough draft to a polished final essay.

You’ll also get access to sample personal statements by students we’ve worked with (and who have gained admission to selective colleges and universities!).

When is this program offered?

  • Bootcamps are offered on-demand in March, April, and May! Let us know your preferred week, and we will reach out to you with our availability. If we are not available for your preferred week, we will work with you to find another time that fits both of our schedules. 

Who should sign up for this program?

  • High school juniors who are ready to write their Common App essay (aka the personal statement) and who have one hour daily to dedicate to it over the course of one week. 

How do I get more information and pricing?

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How To Approach the Common & Coalition App Coronavirus / COVID-19 Essay

How To Approach the Common & Coalition App Coronavirus / COVID-19 Essay

This year, both applications have added an optional 250-word essay to address the impact COVID-19 has had on you. The prompt for the Common App is as follows (and you can find the Coalition prompt here): 

Community disruptions such as COVID-19 and natural disasters can have deep and long-lasting impacts. If you need it, this space is yours to describe those impacts. Colleges care about the effects on your health and well-being, safety, family circumstances, future plans, and education, including access to reliable technology and quiet study spaces. Do you wish to share anything on this topic? Y/N

If you check “yes,” you will see: Please use this space to describe how these events have impacted you.

Of course, everyone has been affected by the pandemic: many students were not able to complete an internship, attend a summer program, or retake the ACT—and of course, almost all students ended up having to attend classes virtually for the spring semester. Colleges know the pandemic has limited options for every student in many ways! If these normal limitations represent the extent of your experience with COVID-19, we encourage you to skip this essay. AdComs will be reading so many of these essays that an unexceptional one will do little to bolster your application.

If you feel you’ve had an exceptional experience, however, read on for examples of some circumstances that might be acceptable to talk about in this essay. Although this list is not exhaustive, it should give you a sense of what AdComs might expect to read in this new space. 

Circumstances that might warrant an essay: 

  • Illness: You were very sick; a close family member was very sick; or, in the worst-case scenario, someone close to you passed away. 
  • Relocation: You were forced to live elsewhere during this time because you lived in an area with a very high infection rate, because a family member fell sick, or to support a family member with a compromised immune system. 
  • Family Circumstances: A family member lost their job or was furloughed and this affected your family’s situation in a profound way (where you lived, access to basic needs, etc.). 
  • Education, including access to reliable technology and quiet study spaces: Any of the above happened, which resulted in a profound impact on your ability to learn during this time; for instance, you were not able to attend school during this time because you needed to work to support your family or you had no, or very limited, access to a computer with reliable internet. 
  • Future plans: If the pandemic prompted you to rethink your plans for college (you now, for example, want to focus your studies on healthcare policy or ed-tech), it would be acceptable to talk about that impact in this essay. 
  • Exceptional Acts of Service: If the pandemic inspired you to perform an extraordinary act (or acts) of service, ones that had a real impact in either your local community or further away (via online tutoring, for example), admissions officers would want to hear about that, too. 

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Test-Optional Admissions and the Importance of Essays

Test-Optional Admissions and the Importance of Essays

When a college goes test-optional, the most important factors in admissions decisions are a student’s academic record (including courses taken, grades attained, and class standing if applicable) followed by application essays.

Other factors considered include leadership potential, extracurricular activities, special talents, and the ability to contribute positively to the campus community.

We have always considered essays a very important component of a student’s application, and the one they have the most creative control over. We hope students put some extra thought and effort into them this year whether they are applying test-optional or not! Why? There is no other component of the application where you have a better opportunity to showcase who you are and what you are all about to AdComs than the personal statement, and to an extent, supplemental essays. The Common Application also added a new short essay this year regarding COVID, so be on the lookout for tips from us on how to approach it.

Below you will find 10 tips from one of our essay experts, Emma, that will help you write the most effective personal statement, aka the Common Application essay. As 11th grade winds down (so right now!) or early summer is the best time to tackle this important essay.

Be on the lookout for future posts with tips on supplemental essays, the new Common Application COVID prompt, and how to use this summer to round out your academic and extracurricular narrative.

  • Don’t worry about the prompts. It’s helpful to read through the prompts to see if doing so sparks any ideas; however, there is no need to stress about writing an essay that exactly “answers” a prompt. Your goal is to write the best essay you can about whatever you decide is best to write about. Working with students 1:1, we totally disregard the prompts and usually find that their essay still easily fits under one of the questions. And, if not, there is often an open-ended prompt such as: “Share an essay on any topic of your choice. It can be one you’ve already written, one that responds to a different prompt, or one of your own design.”
  • Do open with a scene. A strong opening scene draws the reader into your essay. Admissions officers and their first-round readers have hundreds of applications to get through—make yours stand out from the first sentence. Intrigue them or scare them or make them laugh. Make them want to keep reading.
  • Do focus on a single story. You only have 650 words. Perhaps that sounds like a lot to you: it’s not. There is no reason you should worry about filling it up. Through our process, you will find out how to generate enough detail to write an essay about any story. Nor should you worry about cramming as much as possible into the personal statement. Remember that colleges have all of your application data and that trying to do too much in the essay will only end up making your essay feel rushed and scattered.
  • Do make sure that your story has a clear beginning, middle, and end. You can tell your story out of order—for instance, opening with a scene from a stressful moment in order to build suspense before jumping back into chronology—but you always want to make sure your story has each of these elements. Skipping any single one will confuse your reader and make your story feel incomplete (because it is!).
  • And yet don’t get bogged down in detail. We usually find students have trouble generating enough detail. But sometimes we get a student who is unable to summarize effectively, too. Having too much detail can make your story confusing and also mean that your reader will have trouble understanding what the most significant elements are. It usually also means you don’t have room for reflection—the most important element in the essay!
  • Do present yourself in a positive light. We actively encourage you to tell a story that showcases your vulnerabilities, failures, weaknesses, and mistakes. However, either your narrative or your reflection (or some combination of the two), needs to ultimately redeem you so that your essay, in the end, shows you to be someone who is actively working to improve—to rectify mistakes, move past failures, or strengthen weakness. Your essay should be honest, but its main purpose is to make you seem like someone admissions officers want to see at their colleges! Make sure you come off well.
  • Don’t use huge thesaurus words. Again: you aren’t trying to impress the admissions officers! You are trying to show them who you are—and you are trying to make them like you. Using big words can mean using words you don’t quite know how to use, and that will show. Even if you do know how to use them, unless your essay is about how much you love long words or languages, using the big, 25-cent words can make you sound pretentious and overly formal. The language should sound like you and be relatively casual—not curse-word, talking-with-friends casual, but maybe talking-with-your-grandmother casual.
  • Do use vivid, interesting words and varied sentence structure. Being casual doesn’t mean the writing shouldn’t be good or interesting! Do push yourself to use words you might not use in your everyday speech, and do mix up the sentence structure to keep the writing varied and exciting. Do feel free to include words from your personal vocabulary—words from the language you speak at home or from a regional dialect or words you’ve made up. That can add a lot of texture and personality to an essay. Just make sure you define the words for your reader if the meaning isn’t clear from context.
  • But don’t use emotional language: I was happy; I was sad. Instead, let an action depict the emotional state. That is, instead of saying “I was happy,” you might write, “I couldn’t help skipping a few steps down the street after hearing the news.” And, instead of saying “She was sad,” you might write, “Her shoulders slumped, and she cradled her head in her hands.” You can’t see emotion, and you always want to give the reader something to see.
  • And don’t use cliche—i.e. common, predictable, overused—language. Cliche language includes (but is definitely not limited to!) phrases like:
    • I need to be true to myself.
    • Time heals all wounds.
    • Every cloud has a silver lining.
    • Good things come to those who wait.
    • I learned more from them than they did from me.
    • Every rose has its thorn.
    • You win some, you lose some.
    • Little did I know.

Of course, your essay might have one of these messages at its heart. Maybe you did learn more from the kid you tutored than they learned from you. Maybe you did find the “silver lining” in a terrible situation. Both of these could make for great essays. But you want to verbalize that realization in your own unique and surprising way.

Unsure what to write about? We can help. Contact us! 

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It’s College Essay Time!

Summer is the best time to write your college application essays, and it’s a process you can and should start now!

The essay writing process might be challenging at times, but it should also be rewarding. Our goal is not only to help students write essays they are proud of and that showcase who they really are to colleges but also to help them improve as writers, so they arrive at college confident and ready to tackle higher-level writing requirements.

Meet our essay experts:

Meet Emma: Emma grew up in NYC but left for Phillips Academy Andover, where she boarded all four years. Before starting at Harvard in 2008, Emma took a gap year during which she worked at a nonprofit in Ghana, taught English in South Korea, began learning Russian in St. Petersburg and took care of horses in the French countryside. At Harvard, she concentrated in Russian History and Literature, studying abroad in St. Petersburg, Russia for multiple summers; she graduated Phi Beta Kappa and summa cum laude. After graduation, she returned to New York and worked in book publishing for two years before attending the Iowa Writers’ Workshop as a poet, where she taught literature and creative writing. She has since taught composition at various universities, worked as a professional freelance editor, and privately tutored high school students in writing.

Meet Kris: A New Yorker born in Lithuania, Kris graduated from Harvard with a BA in economics, and completed his MFA in fiction at the Iowa Writers’ Workshop, where he received the top student and post-graduate fellowship funding, and where his thesis advisor was Pulitzer Prize winner Paul Harding. In between those two degrees, he worked in finance in Vietnam, started an education consulting company in China, and taught lawyers in Lithuania. His essays and photography have appeared in various outlets, including The Economist’s Intelligent Life magazine, The Browser and The Millions. He splits his time between New Mexico and New York and is working on a novel.

Want to work with Emma or Kris? Contact us to schedule a free, 30-minute consultation call and learn more about our essay process!

 

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